The bottom line, FedEx is about more than shipping – it can do everything from coordinating the transport of heart valves for life-saving operations to helping entrepreneurs turn their ideas into reality.
We created a series of immersive interactive stories using a variety of film techniques. Each story told the tale of a real life FedEx solution, utilizing multiple styles of interaction to create a totally new type of storytelling that not only brought the brief to life, it served to both educate and entertain.
The stories lived within a multi-platform experience, via customized solutions for mobile, tablet and desktop. I served as Executive Producer on this project overseeing the production, design and development team.
